I like to joke that I’m a great example of how someone who can’t write can still have success with a blog.
The fact is, in my past career I did a lot of writing: job descriptions, standard operating procedures, workflows, and reports of all kinds for all levels. And I had to un-learn every bit of it for blogging. None of it prepared me, other than good grammar. I had to learn to stop using words of many syllables ending in ‘ion’… like implementation and clarification.
All that un-learning didn’t help me be a better writer. Writing, and watching how others’ wrote on their blogs, and paying attention to readers’ responses – those things help me be a better blog writer.
I’m still not a great writer. But being a better writer isn’t why I write. Writing is the absolute best tool I can use to share important info that my target market needs to know.