You can promote your enewsletter by using a call-to-action sending people to:
- your sign-up page
- your last issue
- your archive
Here are 10 places you can and should promote your newsletter:
- Website
- Email signature
- Blog
- Business card
- Online profiles – Facebook, LinkedIn, etc.
- Social media posts
- At point-of-sale – paper sample of newsletter, card with the link to sign-up
- Feedback forms
- Workshop hand-outs
- Brochures
PS: Make sure your newsletter has a subscribe link in each issue.