My friend Anita Kirkbride has been digging deep into all the social media platforms for years and regularly shares updates on changes and new developments. Another friend Alison Knott enjoys reading about stats, trends and best practices, and shares interesting tidbits in her monthly newsletter and on her social accounts. I’ve got a client who reads a lot of books related to her area of expertise and often shares book reviews and summaries. All three are already doing the “work”; sharing the results brings enormous value to their readers.
What are you enthusiastic about? Curious about? What rabbit hole do you get lost in? Share that!