What Feedback Do You Pay Attention To?

Have you ever fallen into the trap of making a change because of one single piece of feedback? It’s happened to me and I’ve seen it happen to others. Don’t change your brand’s font (or anything else) because one person doesn’t like it. One person’s … Keep reading…

Where Do You Get Stuck?

When it comes to writing articles for your blog or newsletter, what’s your stumbling block? Perhaps it’s… coming up with ideas adapting your ideas for writing starting to write finishing writing editing and proofing finding or creating graphics keywords and publishing If you can identify … Keep reading…

What are Your Competitors Writing About?

Whether it’s for your small business blog or newsletter, researching what your competition is writing about will benefit you in two important ways: You will have something with which to compare your own content strategy and your execution of it. It’ll trigger new content ideas … Keep reading…

Editing Tips to Benefit Your Readers

“Not that the story need be long, but it will take a long while to make it short.” – Henry David Thoreau – It is always easier to edit someone else’s writing. We’re emotionally invested in our own words, wanting to hoard them and take … Keep reading…