ideas and tips for busy business owners… like you!
An editorial calendar makes it easy for people to work together, helping them follow a plan. What if there’s only you in your business? Does it make sense to create an editorial calendar? Absolutely, but for different reasons. If your plan is in your head, … Keep reading…
Do you often flip to the back page of your notebook to jot down content ideas? If not, start! When I’m teaching small business classes about online marketing, I insist they start a page in the back of their notebooks for jotting down ideas for … Keep reading…
Imagine this happened to you earlier today… You chatted on the phone for two hours with one of your favourite customers. You both laughed a lot and enjoyed catching up. It had been a while since you had a relaxed conversation with her. You’re smiling … Keep reading…
It’s 2pm on a Thursday afternoon. I’ve been out all morning and discover urgent requests from two different customers as soon as I’m back at my desk. I already have a full plate for the afternoon and immediately realize I’m not going to be able … Keep reading…
How long did you think about the subject line of that email you just sent to your brand new client? Will they be interested or excited to open it? Or will they leave it sitting unopened, floating closer to the bottom of their inbox? I’ve … Keep reading…