I firmly believe that you manage what you measure. Numbers provide context so we know when we’re doing good or not so good.
Sometimes we’re not even sure what the numbers are telling us and that requires a little more research and reflection. And sometimes we don’t know what to do as a result of the numbers. Take website stats for example – does anyone really know what to do with those?
Reaching milestones – now those are numbers to celebrate!
I just published our 50th newsletter. That’s 250 articles we’ve shared – almost 100,000 words of wisdom for small business owners from 150 different authors. We hope that you’ve found some useful and interesting things over the years.
Why are we celebrating? Our newsletter has brought us lots of great things.
- More social media contacts
- More subscribers = potential clients and referrers
- Enhanced reputation
- Improved technical skills
- Better writing skills – practice makes perfect
- More pageviews – blog and website
- More referrals
- More clients and friends
What milestones do you have coming up? How are you going to celebrate them?
Originally published in Work Better, Not Harder on May 28, 2013