Best Reading of 2012

We took a vote to pick the best article from our newsletters for each month of the past year. Since there are two of us, it’s a good thing that we agree a lot. We also decided to disqualify our own articles because the voting … Keep reading…

Show Off Your Blog Post Dates!

This recent tweet by Scott Stratten provoked an immediate reaction from me. I get totally annoyed with blog posts that have no published date. I’m reading away merrily and then a reference to something outdated comes up, seemingly out of context. I look for a date … Keep reading…

Stick with the Plan

12/12/12 marked 7 years since I incorporated Daley Progress. If I only knew then what I know now! The last couple of years have been very different from the previous ones. I finally stuck to a realistic plan. Now, I know all about plans and … Keep reading…

How are Email Marketers like Santa?

Santa with smartphone

Santa can reach every person in the world all in one night. Email can do that too… as long as every person has a computer. Santa has a hard and fast deadline. Email marketers have hard and fast deadlines maintaining consistency to keep their audience … Keep reading…

The Devil is in the Details

Mistakes happen – appointments get missed, deadlines slide by, and that phone call doesn’t get returned. These things happen to everyone sooner or later. Sometimes these are things that can be avoided next time, sometimes they’re unavoidable, and sometimes they’re just plain old stupid mistakes. … Keep reading…