A wrap-up article is a logical and unique grouping of pieces of content
where the grouping provides value to the reader beyond the individual pieces on their own. You might think of it like a themed gift basket.
There are several reasons we need to be creating these wrap-up articles. They...
serve as a great resource - valuable information grouped togetheruse commonly
searched keywords and phrases (good SEO)encourage deeper readingare often faster to createprovide a process to
repurpose past contentremind us of what we've written and provide inspiration to write more
Wrap-up articles serve us better than just about any other content we might create. Of course, we have to be creating content on a
regular basis to be able to wrap it up.
There are lots of
different ways to group pieces of content:
by topic - e.g. content idea generation, writing tipsby use - e.g. how-to, conceptual, tipsby thing - e.g. infographics, videosby user - e.g. for beginners, for expertsto conclude a series -…
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